Halvah Gourmet with Rose Hip

When you combine the carefully cultivated flavors of Ethiopian sesame seeds, with the delicate taste and aroma of organic rosehip, in an age old method, passed down from generation to generation, you end up with a product that is unrivaled in taste, texture, tradition, and history – this is our Gourmet Halvah with Rosehip. Our halvah is home made using traditional methods and equipment, including unique millstones, forged from the basalt rock of the Golan Heights. We put emphatic emphasis on the quality of our raw material, ensuring that every element of our finished product is organic and fair trade. We believe in paying the highest respect to every-thing and every-one that contributes to our produce; we are what we eat, and we reap what we sow.  

Renowned chef Kamel Hashalmon, owner and mastermind of “el Yasmin” boutique in Abu Ghosh together with the East Jerusalem Goods Company, have created the superior food line El Najem specifically to cater to those who have the highest epicurean standards.   We believe that our clients deserve a product that is the best possible version of itself – we sell only foods that meet the highest standards of taste, presentation, quality, and production. When you taste our Gourmet Halvah with Rosehip, you are tasting tradition!

The rosehip fruit, usually red or pink in color is dried without added preservatives. The dried fruit, is beautifully embedded in to the halvah bar to create an attractive upper crust with a slightly crunchy finish. The natural taste of the rosehip can be slightly sharp or tangy, which deliciously contrasts with the subtle sweet taste of the halvah itself.  The distinctive tastes and textures of the Gourmet Halvah with Rosehip creates a sensory delight that leaves you wanting more.